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#survey

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"Misusing artificial intelligence are among the most surefire ways for companies to damage their brands, a new survey of more than 100 international public affairs leaders found. [..] findings stem from an appraisal conducted by the Global Risk Advisory Council"

theguardian.com/world/2025/apr

The Guardian · Musk and AI among biggest threats to brand reputation, global survey showsBy Ramon Antonio Vargas